Echo
Product exploration and Packaging
April 2024
Echo is a shy and lonely boy who loves to daydream as he longs to become something greater each day.
The first collection, "Divine Dreamscape" will focus on his various adventures as different Greek mythology characters.
The idea to create a collectible toy was always something I wanted to try as a collector myself.
The concept of blind boxes is new and is getting popular as designers are joining with their creations.
With all my brand and character basics I could finally start on packaging design.
The packaging takes each component previously highlighted and displays it in a unique way that matches Echo's minimalistic yet fun concept.
Below you can find different points of view of the packaging.